REMY MARTIN

“MODERN PIONEERS”

My Role: Campaign ideation, creative direction, video direction

Talent:
John Cho, Marc Forgione, Cash Warren
Creative Producer: Annie Hunter
DP:
Charles Baldini
Photography:
Ricky Lesser

Remy Martin wanted to align their brand with the idea of a “pioneer spirit” and honor the mindset of those who push the limits of their creativity and refuse to accept the status quo.

Lucky for them, at InsideHook we had a deep rolodex of just such individuals — enter actor/musician John Cho, famed chef Marc Forgione and entrepreneur Cash Warren, who sat down with our team (over a couple glasses of cognac, naturally) to discuss their professional journeys, the danger of letting oneself become too defined by any one label, and their advice on staying hungry and the role of continuous creative evolution in achieving success and happiness.